Electronic Specifier, the B2B publisher serving electronics engineers worldwide, has released its 2027 media kit, outlining numerous advertising, content, and lead-generation packages for the year ahead.
The 2027 kit builds on last year’s platform relaunch, which introduced a renovated electronicspecifier.com, AI-supported advertising packages tailored to audience behaviour, and end-to-end content creation support spanning whitepapers, video, and native content.
For 2027, the publisher is extending those foundations across its daily newsletter, magazine, website advertising, and social channels, alongside its established portfolio of events, webinars, and lead-generation services.
Electronic Specifier‘s daily newsletter reaches more than 53,000 subscribers, while its website records 409,000 monthly pageviews across 230,000 users. The company’s combined subscriber database spans over 300,000 contacts across Europe, the USA, and the rest of the world, with readers concentrated among design and development engineers, hardware engineers, and project managers working in industrial, automotive, and consumer electronics.
Editorial highlights for the year ahead include coverage tied to major trade shows – among them embedded world, PCIM Europe, and European Microwave Week – as well as themed content around focus areas including quantum computing, sustainability, connected health, and AI hardware design.
“Every year we hear the same thing from clients: they want proof that a campaign reached the right engineer, not just a large number of impressions,” said Tess McKay, Marketing Director at Electronic Specifier. “The 2027 kit reflects that. We’ve kept the packages we know work – newsletter takeovers, advertorial, lead generation – and refined the reporting behind them so clients can see exactly where their budget is landing.”
Paige Hookway, Managing Editor at Electronic Specifier, added: “Our readers come to us for content that’s specific and useful to their work, not generic industry chatter. That’s the standard we hold our editorial team to. The 2027 kit gives advertisers more ways to reach that audience, but the emphasis stays on named sources, real data, and content engineers will actually read.”
Complete the below form to request a copy of the media kit:
