Power

Vicor Bolsters Global Strategy With Future Electronics and New VP of Global Distribution

22nd June 2011
ES Admin
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Vicor announced the appointment of Future Electronics as a global distributor and of Richard Begen as Vice President of Global Distribution. Global distribution will support business growth with a broader base of customers having access to the competitive advantages enabled by Vicor’s high-performance power components and systems. Future Electronics will begin a phased rollout of Vicor’s products in August of this year.
Proven channel management expert Richard Begen to lead partnership with Future Electronics and drive global distribution strategies for Vicor.

In his new role, Begen will drive global distribution strategies for Vicor. Future Electronics provides a global channel for Vicor’s extensive portfolio of proven high-performance power components and systems. In selecting optimal power solutions for their applications, customers gain the advantage of Vicor’s high density, modular power building blocks supported by Future Electronics’ extensive sales network and recognized expertise in product selection and other design consulting services.

Philip Davies, Vice President of Vicor Global Sales and Marketing, commented, “The distribution channel is a critical element in Vicor’s go-to-market strategy. Vicor’s innovative products deliver a compelling advantage through efficiency and power density. Rich’s wealth of experience in sales, channel strategy and business management will greatly advance our efforts to meet the diverse needs of Vicor’s growing list of customers.”

“Signing Future Electronics as our Global Distributor,” Begen said, “enables OEM customers across a broad spectrum of markets and applications worldwide to access the most technologically advanced product portfolio in the power electronics industry.”

“Vicor’s modular solutions offer engineers the flexibility to create compact, highly functional, economical and efficient power designs with much shorter development cycles that minimize time to market,” Bruce Jones, Vice-President, Worldwide Product Marketing for Future Electronics. “These capabilities make the product a strong addition to our supplier network.”

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