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Juice Technology reorganises R&D department

29th April 2020
Alex Lynn
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Juice Technology has reorganised its corporate divisions. Alongside the parent company, the group also includes Juice Services and Juice Europe, responsible for the European business arm. Now the Research and Development Department has also been hived off as Juice Engineering.

Juice Technology previously covered the Development, Production, Sales and Technical Support divisions under one roof. Juice develops its own independent charging solutions, covering both hardware and software, in house. The interdisciplinary research and development team has already made a name for itself with world firsts like the smartJUICE load management system with flexible expansion options, activation by number plate recognition and contactless payment via credit card.

JUICE BOOSTER 2 continues to be the group’s flagship product as the only three-phase portable charging station in its performance class guaranteed to comply with standards across the world and certified by TÜV SÜD for compliance with IEC 62752. 

The engineering team has doubled in size over the past 12 months, putting Juice Technology in a position to serve more clients throughout the world. Services range from adapting the hardware and software for Juice products to distribution as white label solutions, right up to essential advice and new developments for pioneering charging solutions. Against this background, it seemed a logical next step to expand the Juice Technology Group still further and hive off the Research and Development Department as Juice Engineering.

CEO Christoph Erni, said: “Customers and partners based in Europe, Asia and North America have welcomed this move as it gives them easy access to our technology. In other words, any necessary changes, refinements and new solutions can be introduced much more quickly, under the best possible conditions, with an eye to the market.

“It also allows us to provide major customers such as car manufacturers with optimum service standards. This is yet another milestone in Juice’s company history. By setting up the Juice Engineering competence centre, we are able to officially extend our portfolio to cover the full range of development and consultancy in the field of pioneering e-charging technology. This is an important step in our transition from charging station manufacturer to technology leader.”

The launch of the Juice Academy also forms part of the hive-off plans: this will enable young engineers working on research and development projects for Juice to receive the best possible training opportunities.

Norman Steck, Lead Engineer at Juice Engineering, said: “It will allow us to quickly and sustainably build up a pool of high-quality EV specialists unmatched by any other supplier in the marketplace.”

Alongside the parent company, Juice Technology, the Juice Group also includes Juice Europe, based in Munich, and Juice Services, which acts as a service provider offering charging infrastructure via leasing and rental models. The group currently employs 86 individuals across five sites in Switzerland, Germany and China – and strong growth looks set to continue.

In just the first quarter of this year, Juice Technology recorded sales equivalent to the whole of last year.

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