According to IDC’s Worldwide Quarterly Mobile Phone Tracker ZTE was the number four mobile phone manufacturer in the world in 2010. With a 94% year-over-year change in growth it is steadily spreading from China to developed markets such as Western Europe and the US, as well as developing regions in Africa and Latin America. “ZTE’s broad portfolio, starting from entry-level feature phones to its rapidly expanding Android smartphone lines have been met with great market success,” said Ramon Llamas, senior research analyst, IDC Mobile Phone Technology and Trends.
NFC-enabled phones with secure elements provide consumers with a wide range of applications that enhance user convenience and security. The advantage of NFC is that it is a versatile and market proven technology. It offers consumers a range of applications from secure payment-on-the-go, mobile transactions and convenient access public transport.
“We have seen enormous growth in our year-on-year handset shipments in Europe and the US and selected NXP as our partner because they are the market leader and their solution enabled us to reliably go to market in record time,” said Mr. Zeng Zhaoxiang, vice president, ZTE. “Consumers are ready for NFC, and we look forward to leveraging NXP’s expertise in the market.”
“NXP is excited to be working with ZTE to enable new customer experiences through secure mobile transactions. We are delivering on our promise to bring NFC to consumers through the latest innovative applications including electronic wallet, automotive keyless entry and ticketless transport applications while providing convenience and best-in-class security to a world that is merging, converging and evolving,” said Ruediger Stroh, executive vice president and general manager, Identification Business, NXP Semiconductors. “Our focus is to make secure connectivity easy by working closely with partners like ZTE and across the ecosystem to optimize each design via the use of NFC and the appropriate embedded secure element.”