Peter Schmidt becomes Tundra's Director of European Sales

Mr. Schmidt will lead Tundra's European sales effort across the EMEA (Europe, Middle East and Africa) region and will be responsible for successfully implementing strategic and tactical plans to accelerate growth and increase Tundra's market share. As Tundra continues to drive its market and application-specific strategy with smart interconnect solutions, Mr. Schmidt's responsibility in this key geography will play a critical role in Tundra's continued strong growth.

Germany is a natural choice for Tundra's European regional office because it is a central location to Europe and many of the world's largest wireless and wireline infrastructure companies are headquartered in, or in close proximity to, Germany.

Mr. Schmidt has spent more than 20 years contributing to some of Europe's most successful technology companies in various product design, business development and management roles. Among the companies that Mr. Schmidt has been involved in; Siemens AG, VLSI Technology, Infineon Technologies AG, and most recently as Senior Area Executive at Chartered Semiconductor Manufacturing. Mr. Schmidt's demonstrated achievement, delivering exceptional service to customers and increasing revenue, will add considerable strength to Tundra's growth strategy in this key market.

Peter's energy and passion for delivering world-class products and service to customers makes him the ideal candidate for the Director of our European sales effort. Tundra's customers will benefit from Peter's technical expertise and commitment to excellence, said Daniel Hoste, President and Chief Executive Officer, Tundra Semiconductor. Tundra's customer focus continues to drive our need for local-based sales and support presence in key markets. Peter and his team will deliver the Tundra experience that our customers have come to count on.