Stefan Keller Worldwide Marketing Director for CML-IT commented: “Arrow is already one of our most successful global distributors, and the addition of ASH will bring a new focus for CML-IT in Central Europe – especially in the emerging economies of Eastern Europe. CML-IT has many innovative LED products and joint sales activities between our two companies will be of great benefit to customers in this region.”
ASH’s team of Senior Field Application Engineers recently spent two days in CML-IT’s headquarters in Bad Dürkheim, Germany, undergoing an extensive product training and technical seminars program. Achim Schneider of ASH said: “CML-IT’s LED product range is wide and the quality is excellent. They also support distribution very well so we have a very good opportunity to develop their business in a wide variety of markets.”