Cables/Connecting

PEI-Genesis expands connector operations in Germany

20th July 2022
Kiera Sowery
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As a result of the UK’s exit from the EU, PEI-Genesis has expanded its operations by establishing a German legal entity to provide cost savings and support the needs of local customers in Europe, particularly Germany.

The company continues to ship electrical connectors from its Southampton warehouse in the UK, but customers in Europe will be able to take advantage of better freight costs by buying locally, paying only local VAT.

PEI-Genesis, which is headquartered in the US and has assembly facilities in North America, Asia and the UK, specialises in connectors for harsh environments including medical, military, aviation and rail.

The Southampton facility, where the connectors are assembled, will continue to be the company’s European base of operations. The facility, which opened in August 2008, measures in at 65,000 square feet and houses assembly operations, offices and warehouse storage space, with stock to the value of £10m.

“We’ve established a German legal entity to provide cost savings to our European customers, particularly those based in Germany,” said Jonathan Parry, Senior Vice President and MD Europe for PEI-Genesis. “By implementing this German entity, our customers will now be able to buy from us through our local distribution presence, including paying local VAT. We will continue to ship from our Southampton warehouse in the UK.”

The new entity, named PEI-Genesis Germany, will continue to work according to all PEI-Genesis UK Ltd. Standards, especially in terms of quality, the company’s code of ethics and trade compliance.

Despite the challenges of Brexit and the pandemic, demand for industrial connectors has continued to grow. The company has been active throughout the pandemic, supplying connectors into critical areas such as the medical sector.

PEI-Genesis’ business model is based on holding inventory in component form, assembling connectors to order. The company makes many of its own connector ranges, but also assembles on behalf of many of the world’s connector brands. As a result of high levels of factory automation, the company is able to offer short lead times with a minimum order quantity of just one.

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