SAS named leader in AI-based text analytics by Forrester

25th June 2020

SAS Institute

Lanna Deamer

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Unstructured text is the largest human-generated data source, offering a wealth of insights for organisations able to uncover them. SAS helps businesses capitalise on the massive amounts of text data, discovering trends and opportunities that otherwise would have been missed. As a result, SAS was named a Leader in AI-based text analytics in two reports, The Forrester Wave: AI-Based Document-Focused Text Analytics Platforms, Q2 2020 and The Forrester Wave: AI-Based People-Focused Text Analytics Platforms, Q2 2020.

“Unstructured text data offers access to an array of insights from which businesses can benefit hugely,” says Matthew Stainer, NLP Specialist, SAS UK & Ireland. “Understanding this data would be a mammoth task without technology to immediately spot patterns and interpret findings. With SAS Visual Text Analytics, organisations can unlock more value from their data than ever, which in turn can power better business decisions and boost customer experiences.”

Combining AI, natural language processing, machine learning and linguistic rules, SAS Visual Text Analytics automatically extracts relationships and patterns within unstructured data, eliminating the need for manual analysis. The software helps users with sentiment analysis, trend analysis, data preparation and visualisation, and hybrid modeling approaches.

For example, these techniques have allowed financial institutions to improve the efficiency and efficacy of Anti-Money Laundering (AML) investigations. By automating previously tedious tasks such as monitoring news or scanning trade documents for illicit activity, investigators can be sure they are using a consistent risk-based approach.

Both reports state, “SAS Visual Text Analytics bolsters SAS’ family of formidable analytics products. SAS Visual Text Analytics is one of [SAS’] several applications built on the SAS Viya platform where all applications share data and model management, a Business Intelligence (BI) and analytics GUI and other microservices, resulting in consistent UX.”

SAS recently launched COVID-19 Scientific Literature Search and Text Analysis, a free visual text analysis environment that uses AI and machine learning to quickly search tens of thousands of research articles on COVID-19 in order to deliver potentially lifesaving answers to scientists.