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Digi-Key at embedded world 2023 with u-blox

20th March 2023
Kristian McCann

At embedded world 2023, on the Digi-Key booth, Paige West speaks with Rado Sustersic, Principal Product Marketing Manager at u-blox about choosing the right cellular technology for IoT applications.

West and Sustersic begun their session talking about why the topic is important for IoT device makers before moving on to the market conditions that have made this a complex topic.

“Since the beginning of the IoT era, connectivity has significantly changed... now on the market, we have new alternatives that are a bit more complex and offer different options in terms of cost, coverage and power consumption." Says Sustersic.

Sustersic goes on to explain how this impacts the technology options companies get to choose from when making their devices.

Differences and advantages of different technologies

West moves on to ask what the differences between LTE-M, LTE Cat 1bis and LTE Cat 1 and what are their respective advantages/disadvantages.

"The main differences are data rates, power consumption and cost." Sustersic explains. This then segued into Sustersic offering tips on how these differences means application of devices should be considered before choosing which to implement in an IoT device.

Continuing with his IoT insights, Sustersic echoed how u-blox’s expertise positions itself as an industry-leader for companies looking to choose the right IoT technology and how Digi-Key has facilitated them to reach the position.

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