News & Analysis

Sonatus announces expansion into Ireland

19th April 2024
Sheryl Miles

Sonatus, a specialist automotive software company accelerating the transition to software-defined vehicles (SDVs), announces it has opened an R&D and engineering centre in Dublin, Ireland, to expand its engineering and business capabilities.

With the importance of Europe as a hub for many major automotive manufacturers, Sonatus is deploying seasoned talent to expand its footprint and enable closer collaboration across this important region and beyond. Establishing this new centre will support the company’s service to existing and future customers.

“Software technology in vehicles is accelerating and Sonatus is at the forefront of working with vehicle manufacturers and their suppliers to enable the future capabilities consumers will demand,” said Jeff Chou, Co-Founder and CEO of Sonatus. “We are investing in developing an R&D and engineering centre in Ireland to ensure we can respond effectively to the needs of our customers globally.”

Sonatus has hired a local management team responsible for this new centre, comprising seasoned business and technical leaders. Serving as General Manager of the Ireland office and overseeing business operations is Marc Synnott, who brings over 20 years of management and financial experience to Sonatus. Business and technical staff in the new Dublin centre, spanning a range of disciplines, will work closely with other Sonatus design centres around the world.

“The opportunities for software-defined vehicles are expanding significantly, but can be technically complicated, requiring close collaboration between automotive manufacturers and technology leaders like Sonatus,” said Marc Synnott, General Manager, Ireland Operations, Sonatus. “This new R&D and engineering centre gives Sonatus access to Ireland’s highly skilled and qualified pool of engineering and technical talent, and brings Sonatus closer to more customers as we continue to expand our business across Europe and the rest of the world.”

“IDA Ireland is proud of Ireland’s reputation as a trusted technology hub and pleased to welcome Sonatus’ new design centre in Dublin,” said Mary Buckley, Executive Director of IDA Ireland. “This announcement is testament to the talent and expertise that global companies can access here. The automotive technology market is rapidly growing and Sonatus’ arrival in Ireland will expand this important growth sector.”

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