S Group chooses Pricer as the supplier of electronic shelf labels

S Group is a customer-owned Finnish network of companies in the retail and service sectors, with more than 1,000 retail outlets in Finland. The biggest business area of the group is supermarket trade, which is operated in five chains. The largest chains are the supermarket chain S-market (440+ stores) and hypermarket Prisma (70+ outlets).

Although there are no minimum commitments for volumes or values under the agreement that cover all brands, S Group will make pilot installations in 17 stores (nine Prisma and eight S-market) during 2023, with the intention of doing installations in 300 stores during the coming years.

The solution is based on the platform Pricer Plaza, which provides a cloud-based software platform that enables the chains to centrally manage and control pricing, product information, and promotions across all electronic shelf labels (ESL) in all connected stores. Pricer Plaza eliminates the need for manual updates and reduces the risk of errors, ensuring accuracy and efficiency in the operations.

“We want to be number one in customer satisfaction but also the best place to work for our employees. Given the number of stores in our organisation, we required a scalable and future-proof solution to optimise in-store processes, including the picking of online orders and restocking shelves. Pricer helps us to meet all these expectations,” says SVP for groceries at S Group Sampo Päällysaho. “For us, it was also of great importance to find a supplier that could be a true partner and walk that extra mile today and in the years to come.”

“I am impressed by the incredibly professional organisation of S Group and the high level of mutual trust and cooperation that has guided this project right from the start. Together with S Group we have done everything to find the best solution for their various store formats,” says Kristina Ekhierta, Sales Executive Finland, Denmark, and Baltics at Pricer.

“The strategic decision made by S Group aligns seamlessly with the broader industry trend we observe – a growing willingness among retailers to embrace store digitalisation. Their trust in our solution and our dedicated team represents a significant stride toward realizing our vision of becoming retail’s first choice in shelf edge automation and communication,” says Mats Arnehall, Head of Region Europe at Pricer.

Orders under this framework agreement will be included in Pricer’s order intake for the quarter in which they are received.