Future of Wireless International Conference

19th June 2015

Jordan Mulcare

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After years of disruption caused by wireless technology, the industry now finds itself on the receiving end, according to Robert Driver, CEO of Cambridge Wireless. “It is important that the wireless industry learns from other disrupted industries,” says Driver, ahead of the CW Future of Wireless International Conference next week.

“While disruption causes uncertainty, it should not be viewed as a threat, but rather as a catalyst for change to harness new opportunities.” Keynote speaker David Wood, Principal, Delta Wisdom, will be suggesting effective steps to counter disruption. “It is not enough to simply forecast; HMV and Blockbuster were both aware of what was coming in the way of downloadable media but brushed them off as fads,” says Wood.

“The hard part is implementing change when for so long, what wasn’t broken didn’t need fixing. It’s about bridging the gap between knowing and doing. Disruptive new technologies such as artificial intelligence, cyber-security, smart glasses and augmented reality are converging on the wireless industry and will either displace the old or, with enough foresight, be embraced to enhance the industry as a whole.”

Organised by Cambridge Wireless, the 7th Future of Wireless International Conference takes place on 23^rd and 24^th of June at the Emirates Stadium in London. Other speakers at the conference include; Dr David Cleevely, Chairman, Cambridge Wireless; Tim Whitley, Managing Director Research & Innovation, BT; Jeffrey Ju, Senior Vice President and General Manager of Wireless Communication, MediaTek; Tim Rundle, Design Director - Product Design, Conran and Partners; Michael Hobbs, Head of Smart Apps, Accenture Digital UK and Ireland.

The Cambridge Debate chaired by Bob Schukai, Head of Advanced Product Innovation at Thomson Reuters, will pose the question: ‘Do we need 5G?’ Speaking in favour of the motion will be Howard Benn, Head of Standards and Industrial Affairs at Samsung Electronics Research Institute who will be challenged by Tony Milbourn, VP Strategy of u-blox.

The conference also features five specialist parallel track sessions covering wireless urban design, spectrum allocation, IoT standards as well as a potential shake up of the semiconductor and network infrastructure industries. An Innovation Hothouse will give UK and international start-ups the chance to exhibit the latest technologies, apps, solutions and gadgets they have to offer.

Cambridge Wireless is partnering with UK Trade and Investment, while sponsors of The Future of Wireless International Conference include; MediaTek, Accenture, The KTN, CSR, ANSYS UK, Rohde & Schwarz, TTP, Cambridge Consultants, IC Resources, NEC Corporation, PA Consulting, S-Tech Insurance, InterDigital Europe, Microlease and Keysight Technologies, u-blox, BSI, Anite and Microwave Marketing.