Analysis

Rutronik goes global with Fischer Elektronik

18th December 2017
Mick Elliott

Rutronik and Fischer Elektronik have entered into a global distribution agreement. Luedenscheid, Germany-based Fischer Elektronik is a manufacturer of extruded heat sinks, heat sinks for processors and LEDs, board level heat sinks, cooling aggregates, accessories for electronic components, cases, 19-inch construction systems, sockets, PCB connectors and accessories, IDC connectors, D-Sub connectors, brackets, and optoelectronics. 

Guenter Wolfensberger, Product Marketing Director at Rutronik, explains: “The market situation is very positive thanks to the high international profile of Fischer Elektronik. Today’s rapid development of electronic components – featuring ever increasing power density combined with smaller packing density – demands a dynamic and efficient approach to selecting suitable heat dissipation concepts, cases, and connectors. Fischer’s product portfolio is the largest standard program in the industry and offers innovative standard products as well as customer-specific solutions that help developers to master these challenges when combined with the company’s long-standing experience as market leader.” 

The target markets for the manufacturer’s products are industrial and automotive applications, medical technology, measurement and control technology, and LED lighting technology 

As a result of the cooperation with Rutronik, Fischer Elektronik expects to be able to give customers the best possible support with their applications – from development to series production – as well as work together to gain additional market shares and generate growth.

“In Rutronik, we have been able to secure a major distribution partner with market experience. In turn, by working alongside Fischer Elektronik, Rutronik has added a very well-known brand in the field of electromechanical components to its program. We are convinced that this cooperation will be a success,” says Patrick. W. Fischer, owner-manager of Fischer Elektronik. 

Turning up the heat: l to r: Martin Unsoeld (product area manager for relays, fuses, switches, and thermal management at Rutronik), Detlef Hardt (commercial manager, business manager, authorised representative at Fischer Elektronik), Alexandra Volkmer (product sales manager for thermal management at Rutronik), Guenter Wolfensberger (product marketing director at Rutronik).

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