Analysis

MSC Embedded Computer Technology opens Sales Office in the USA

26th September 2011
ES Admin
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MSC Vertriebs GmbH has opened a sales office in San Francisco, USA to expand its market presence. The main focus is on embedded computer technologies with emphasis on innovative COM Express and Qseven modules. MSC undertook this step to open an office in the USA in order to be closer to the customers and offer them the best possible support because in the past, a great deal of interest from the USA was seen through the web presence of MSC products alone.
Mike Miller, who has many years of experience in the embedded market, is CEO of the newly formed MSC Embedded Inc. He will be competently and technically supported in the USA by a business development and technical support manager. Mike Miller said, “We have observed a growing demand in the USA for our embedded computer products and are now able to provide a broad selection of standard devices and solutions for various applications in sectors such as automation, medical electronics, automotive, POS/POI and gaming. Our medium-term goal is to have a sales split of about one third each generated in Europe, Asia and the USA.”

Wolfgang Eisenbarth, Marketing Manager Embedded Computer Technology at MSC Vertriebs GmbH, added, “The market expansion into the USA is an important step toward establishing MSC even more strongly as a global player in the embedded computer sector. MSC has been internationally active for many years and with our office in San Francisco we are now able to offer our customers in the USA the best possible support.”

The MSC Vertriebs GmbH offers a broad range of Qseven and COM Express modules in different performance classes.. The MSC Q7-TCTC-FD Qseven platform integrates an Intel Atom E6x0 processor and offers high graphics performance. Beside commercial types, these innovative boards are available for the extended temperature range of -40 to +85°C. The new MSC CXB-6S COM Express module family in the basic form factor of 125 x 95mm is based on the second generation Intel Core processors with two or four cores. Thanks to its high computing, graphics and video performance, the modules are best suited for demanding applications in the fields of image processing, medical engineering, casino gaming and for high-resolution digital signage.

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