Analysis

Marvell and ASUS Team Up to Enable Mass Market Availability of TD-SCDMA Smartphones

11th April 2011
ES Admin
0
Marvell (Nasdaq: MRVL), a worldwide leader in integrated silicon solutions, today announced that ASUS has chosen Marvell as a strategic partner to launch a new series of TD-SCDMA (Time Division-Synchronous Code Division Multiple Access) smartphones in China. ASUS' new T10 and T20 series smartphones are powered by Marvell PXA920 platform, the first commercially available single-chip solution which supports China Mobile's latest version of OPhone OMS system.
I am proud of the leading role Marvell has played in the development of the TD-SCDMA standard, and I am particularly excited to see the launch of the ASUS TD smartphone with the addition of mobile gaming and mobile TV features all in one device – a true breakthrough in mobile telephone technology, said Weili Dai, Marvell's Co-Founder. The ASUS smartphones are powered by Marvell's PXA920 platform, the industry's first single-chip TD-SCDMA solution: a tiny chip which delivers gigahertz speed, dynamic multimedia for mobile TV, live video, gaming and many exciting new applications, all to be unified by Marvell's beautiful and easy-to-use Kinoma® software experience. I believe the ASUS TD smartphones will be just the beginning of mass deployment of cost effective, advanced TD-SCDMA-based smartphones throughout China. ?

ASUS is very excited to have Marvell as a partner in developing the TD-SCDMA phones. Marvell's single-chip PXA 920 allowed us to produce thinner and lighter phones without compromising any technical performance, said Benson Lin, ASUS' corporate vice president and the general manager of its mobile devices unit.

ASUS T10 and T20 smartphones will provide consumers a high quality mobile gaming and mobile TV experience, along with best-in-class Wi-Fi connectivity, all delivered in a sleek and sophisticated ASUS design form factor. ASUS has also chosen Marvell Avastar™ 88W8787 to enable 802.11n Wi-Fi and Bluetooth 3.0 and FM connectivity as a featured component inside the new TD-SCDMA smartphones, offering exceptional Wi-Fi range and throughput and delivering crisp Bluetooth and FM audio quality. Together, Marvell and ASUS are raising the technology bar in the industry, bringing consumers powerful performance, premium design and quality – all at an attractive price point.

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