Analysis

Leoni cables debut in channel with Arrow

15th November 2017
Mick Elliott
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Arrow Electronics has signed an agreement with Leoni Special Cables, part of Leoni’s automation & drives business unit, covering Europe, Middle East and Africa (EMEA). It is the first time that Leoni, one of the world’s leading suppliers of cable solutions, has worked with a global electronics distributor.

Hartmut Fischer, head of sales at Leoni’s Automation and Drives Business Unit, said: “This agreement brings the resources of two great global organisations together. Leoni products will now be available in smaller quantities faster than ever before due to Arrow’s value added service capabilities.” 

Leoni’s range features electrical and fibre optic cables and wiring systems that meet national and international standards across the industries it serves. Applications supported include automotive, drive technology, factory automation, measurement equipment and sensors, optical metrology and robotics. The company offers cable assemblies in several categories: analogue and digital signal, power, hybrid and industrial.

It has expertise in cable harnesses and also supplies cable and connector kits. Products range from single ended wires up to complex harnesses. Wires range from AWG1 to AWG30. 

In addition to opening its technical, sales and logistical channels to Leoni, Arrow plans to introduce a new value added service during 2018 to supply cable by the metre at lengths below the currently available minimum order quantity (MOQ). The capability to re-spool and cut cables will extend access to Leoni products to users who have lower individual requirements. 

Matthias Hutter, vice president product management and supplier marketing, Arrow EMEA Components, added: “Leoni has an excellent track record and range of products for sectors including industrial, healthcare and telecommunications. We are looking forward to bringing Arrow’s technical marketing expertise to bear on Leoni’s range in order to offer our customers even greater choice.”

Entering the channel: l to r: Christian Schemat, Marketing Group Manager, Arrow Components, Philipp Baumann, Field Application Engineer Manager, Arrow Components, Hartmut Fischer, Head of Sales, Business Unit Automation & Drives, Leoni Special   Cables, Axel Prauss, Director Pemco Marketing, Arrow Components, Thomas Lühring, Sales, Business Unit Automation & Drives, Leoni Special Cables, Robert Kellert, Technology and Supplier Business Manager, Arrow Components

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