Innovative Silicon Names Paul Pickering VP of Worldwide Sales

Innovative Silicon (ISi), the developer of Z-RAM ultra-dense memory intellectual property, announced today the appointment of Paul Pickering to vice-president of worldwide sales. Reporting to ISi CEO, Mark-Eric Jones, Pickering brings to ISi a strong sales background from market-leading semiconductor companies such as Fairchild, Toshiba, LSI Logic and PMC-Sierra.

“Paul has the track record and insight to communicate well with our target customers worldwide,” said Mark-Eric Jones, CEO of ISi. “He is also joining ISi during an exciting stage as our Z-RAM technology is well poised for broader market adoption due to our recent release of Z-RAM Gen2, that offers further speed, power and density advantages over other memory solutions. Paul’s tenacity, industry relationships and ability to build and manage large customer accounts will play a key role in helping to further drive ISi as a leader in the in the memory IP marketplace.”

Paul has held a variety of significant positions in the semiconductor industry for the last 25 years. His focus on memory, microprocessor and ASIC products provides a strong cross section of experiences that place him in an excellent position to lead the ISi sales team worldwide. “I’ve been involved with successful semiconductor companies; both large and small,” said Paul Pickering. “I’m thrilled to be joining ISi because it already has the key ingredients I look for in a company – a solid technology addressing a big problem in a large market, a worldwide team of experts to work with and a corporate culture of accountability and teamwork.”

Paul has worked in senior management sales and marketing roles at Fairchild, Toshiba, LSI Logic, PMC-Sierra, in addition to several notable startup companies. Most recently, he was executive vice-president of sales and marketing for Xpedion Design Systems, a leading RF simulation company that was acquired by Agilent Technologies in August 2006.

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