Featuring support for TQTVD’s AstroTV platform, Broadcom’s field proven and market leading solutions enable DTVi interactive TV content and e-government services. The product family includes the Broadcom® BCM7405 set-top box (STB) system-on-a-chip(SoC) solution and the Broadcom BCM7540 ISDB-T HD digital terrestrial converter box SoC solution, and both will be demonstrated at the upcoming Broadcast & Cable 2010 show in São Paulo, Brazil from August 25th through August 27th.
Highlights/Key Facts:
* Broadcom’s highly integrated BCM7405 and BCM7540 SoC solutions are designed specifically for meeting South American requirements to cost-effectively enable the digital TV transition and includes the following advantages:
o Features the industry’s first and only integrated ISDB-T tuner, digital channel demodulator and HD decoder for very small form factors and cost optimization
o Fully integrates AstroTV software support
o Features unique FastRTV channel change acceleration technology that improves channel change speeds by up to 5 times
o Integrates a dynamic power management controller that is capable of managing power very efficiently and can switch from a very low power standby mode to a fully active mode in seconds
* As Brazil’s population (of approximately 189 million) transitions to digital TV programming (the analog TV broadcasting shut-off date is scheduled for 2016), Broadcom’s ISDB-T technology will enable Brazil to cost effectively complete this transition while also offering consumers the innovative and interactive AstroTV platform.
o By supporting AstroTV, Broadcom’s technology enables iDTV interactive services such as shopping, voting, viewing statistics, education and public announcements, all of which provide a more exciting and informational TV experience.
* Over 95 percent of homes in Brazil receive open TV broadcasting while only 23 percent have a broadband Internet connection. As a result, a large majority of households in Brazil have little or no access to information online or to public service announcements*.
o By transitioning to iDTV, the Brazilian government can cost effectively provide informational and governmental services to a large number of households, and interactive applications can be implemented to include public services, banking, health information and long distance education.
* The BCM7405 STB SoC solution and the BCM7540 digital terrestrial converter box SoC solution feature AstroTV support for iDTV interactive services and are currently shipping to manufacturers.