Arrow is Freescale's Demand Creation Distributor of the Year

Arrow carries the full range of Freescale Semiconductor technologies, including microprocessors, microcontrollers, DSPs, sensors, analogue components and RF devices. The Demand Creation Award reflects the efforts that Arrow’s technical sales and engineering teams have made in matching Freescale technologies to customer requirements as well as supporting the ongoing design and development of customer applications.

Discussing the award, Rob Mynard, Arrow’s technology marketing manager, comments: “Customers are increasingly looking to the distribution channel for the support they need in choosing and implementing the best technologies for their applications. Winning the Freescale award demonstrates Arrow’s ability to deliver this support to customers throughout the UK and Ireland.”

Martin Kingsbury, Freescale’s UK & Ireland regional sales manager adds: “We have chosen Arrow for this award as they have demonstrated their ability to apply in-depth technical knowledge of Freescale’s comprehensive range of products to solving customer problems and implementing new customer designs. As a direct result they have increased demand for Freescale technology throughout the UK and Ireland.”