The Excellent Supplier Award 2009 highlights Fairchild’s significant contributions to mobile handset design in China, the largest mobile handset market in the world. Fairchild has provided its leading-edge power management and analog switch solutions for Longcheer's mobile handset designs for more than seven years.
Longcheer’s Excellent Supplier Awards acknowledges companies that have made a significant contribution towards our efforts to design competitive, world class mobile handsets, said Deng Hua, CEO of Longcheer. Fairchild's extensive mobile product portfolio and strong technical and delivery support services have been instrumental in the ongoing success of our business by enabling us to innovate more quickly, efficiently and broadly.
With demand for longer battery life increasing, consumers are demanding more and more features in handsets, such as high-definition cameras, stereo sound, CD-quality MP3 players and navigation capability. To remain competitive and gain market acceptance design houses, such as Longcheer, need to be innovative and create devices that deliver greater power efficiency to extend battery life and support the advanced functionalities that consumers demand. Fairchild’s ongoing focus on power management , and signal path products, perfectly positions the company to provide designers and manufacturers with innovative products to ensure their electronic devices offer a competitive advantage, are energy-efficient and provide a rich user experience.
Winning this Excellent Supplier Award again this year underscores Fairchild’s commitment to making our customers successful. We work alongside our customers in China and around the world, assisting them in developing innovative solutions and enabling rapid time-to-market designs, said Benjamin Tan, Fairchild’s regional vice president of Sales and Marketing, China and South East Asia. “We look forward to continuing to work closely with Longcheer and are committed to delivering high-quality product performance, driving end-product differentiation.