AR, VR and MR markets set to boom
XR, or extended reality, products are at the forefront of technological change. Virtual reality (VR), Augmented Reality (AR), and Mixed Reality (MR). With so many different XR products now available for a variety of use cases, it is important to understand how the different technologies are used, and companies which create them.
Lift-off for virtually tallest rollercoaster in Blackpool
The new virtual reality ride will be open to the public this month at The Blackpool Tower, and features a first for VR – a bespoke townscape of Blackpool’s iconic skyline and the Fylde Coast, offering unseen views of the landscape and icon buildings, such as The Blackpool Tower, the three Piers and The Pleasure Beach.
VR gets up close and personal with Tiger Sharks
Fearsome, lethal, killers … the reputation of the tiger shark has long haunted our culture, leading to these creatures being miscast as villains of the seas. Immotion’s new VR experience, Shark Dive, sheds a revealing light on the personality and habits of these wonderous animals, allowing people to get closer to them than ever before, and understanding their strategic place as an apex predator in a fragile ecosystem.
5G platform enables a new era of AR and VR experiences
According to the company, the Qualcomm Snapdragon XR2 Platform is the world’s first 5G-supported extended reality (XR) platform. It unites Qualcomm’s 5G and AI innovations with XR technology to usher in a new era of mobile computing. This platform unveils custom features and boasts multiple firsts that can be scaled across Augmented Reality (AR), Virtual Reality (VR) and Mixed Reality (MR).
Native Red InGaN LEDs on silicon microLED displays
Plessey, an embedded technologies developer at the forefront of microLED technology for the Augmented Reality (AR) and display markets, has successfully developed a world’s first GaN on Silicon-based Red LED. Whilst InGaN-based Blue and Green LEDs are commercially available, Red LEDs are typically based on AlInGaP material or colour converted Red.
Bringing the future of 5G to Belfast Harbour
Belfast Harbour, BT and mixed reality partners Ubimax and VRtuoso are showcasing the tangible benefits that 5G can deliver to business and industry across the UK. In a first for the UK, the demonstrations, performed 'live' over BT’s public 5G network, show two 5G enabled applications that are being explored by Belfast Harbour as part of their vision for creating a 'Smart Port' and an iconic waterfront for the City.
VR gets up close and personal with tiger sharks
Fearsome, lethal, killers; the reputation of the tiger shark has long haunted our culture, leading to these creatures being miscast as villains of the seas. Immotion’s new VR experience, Shark Dive, sheds a revealing light on the personality and habits of these wondrous animals, allowing people to get closer to them than ever before, and understanding their strategic place as an apex predator in a fragile ecosystem.
VR enabling clients to experience their visions
HYPER, the London-based startup born from the EIT Digital-supported ‘HyperCRC’ innovation activity, has launched a spatial design platform that fuses virtual reality with real, motion-tracked models, enabling companies and clients to physically experience their visions.
Women in Motion art exhibit utilises AR and AI
Studio Moshon, a boutique creative animation studio, has announced the launch of their new portraiture gallery, Women In Motion Augmented Reality art exhibit, showcasing Ava DuVernay, Geena Davis, Meredith Walker and Dee Rees. Powered by artificial intelligence, Studio Moshon’s new offering marries cutting edge technology with traditional fine art, creating oil painted portraits celebrating inspirational women in entertainment and sharing t...
Ray tracing: a game-changing technology
For any engineer worth their salt working with AR/VR/XR, product design or simulation, ray tracing is a technology with which they should become familiar. This is because it is one of the most significant advances in graphics since the beginning of 3D itself and it is about to move from the rarefied world of movies and advertising, into embedded categories like mobile, wearables and automotive as new, more efficient ways of processing ray tracing...