News & Analysis

WPG signs Alliance Memory in EMEA

12th January 2022
Mick Elliott

WPG EMEA has signed an agreement with memory supplier Alliance Memory to sell and support its full range of products throughout EMEA.

Alliance Memory’s legacy and innovative technology ICs offer reliable drop-in, pin-for-pin-compatible replacements for a number of similar solutions across a broad spectrum of applications.

The company’s product line-up includes a full range of 3.3V and 5V fast asynchronous devices, synchronous SRAMs, PSRAMs, and low-power SRAMs; 5V parallel NOR and 1.8V and 3V SPI NAND flash ICs; and embedded multi-media card (eMMC) solutions.

The company also offers a broad portfolio of high-speed CMOS SDRAMs includes MSDR, DDR, DDR2, DDR3, DDR4, LPDDR, LPDDR2, and LPDDR4 devices in a wide range of densities, configurations, and package options. In addition, the company offers several discontinued devices from Micron Technology, including 8Gb DDR3 SDRAMs and NOR flash ICs.

“We are absolutely delighted to have this opportunity of bringing the full range of Alliance Memory products to market, Alliance have a long-standing reputation in the semiconductor market which we hope to support and enhance with our own engineering and commercial services. This is certainly an excellent way of beginning the new year and we are anticipating an exceedingly high level of customer interest.” stated Nigel Watts (pictured), President of WPG EMEA. He added, “I have worked with the Alliance team previously and appreciate their passion and commitment to the business.”

“WPG is well known for its dedication to bringing the very latest and greatest technologies to a range of markets, while delivering unmatched local support across the region and a suite of convenient online platforms,” said David Bagby, president, and CEO of Alliance Memory. “We are thrilled to earn a spot on WPG EMEA’s line-card and look forward to working closely with the company to expand our presence in the EMEA region.”

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