Pre-Show Industry Media Press Conference Kicks Off electronica 2012 for Digi-Key
Digi-Key Corporation today began its electronica 2012 campaign by holding a press conference for industry media prior to the start of the show. Digi-Key’s Industry Media Press Conference was held in Munich, Germany and broadcast online via a worldwide webcast.The
Topics covered at the event included Digi-Key’s history, market forecasts, European Production Business overview, and ways in which Digi-Key continues to innovate within the electronic component distribution market.
“Europe is a dynamic market within the electronic component space, and electronica has allowed us to gain a better understanding of how we can best serve this market by meeting with our customers and suppliers on a more intimate level,” Harris said. “This industry media press conference has allowed us to further this effort by telling the Digi-Key story more in-depth and showing what makes our business model unique and desirable to potential customers and suppliers.”