Is embedded vision the next big thing?

9th March 2017
Posted By : Alice Matthews
Is embedded vision the next big thing?


Experts believe that autonomous driving will be one of the major trends in the years and decades to come. Camera-based safety systems will pave the way for self-driving cars and many other innovations. Many opportunities created by these embedded vision systems can only be imagined – but they are on their way. 

The potential inherent in these technologies, how long it will take until the breakthrough takes place and what is already reality today will all be discussed in a special panel discussion on the trend topic 'Embedded Vision', which will be organised by VDMA Machine Vision and embedded world.

Embedded Vision – the 'Next Big Thing'?
Panel discussion about today’s status of embedded vision and the potentials ahead

When: 15th March 2017, 3:00–4:00pm.

Where: embedded world, NürnbergMesse, forum in hall 3A


  • Richard York, Vice President Embedded Marketing, ARM
  • Arndt Bake, Chief Marketing Officer, Basler
  • Jeff Bier, Founder, Embedded Vision Alliance, and President, BDTI
  • Olaf Munkelt, Managing Director, MVTec Software
  • Markus Tremmel, Driver Assistance Systems Chief Expert, Robert Bosch
  • Nick Ni, Senior Product Manager, Embedded Vision and SDSoC, XILINX

“Embedded Vision will open up new fields of application for the machine vision industry – whether it is in the factory of the future, traffic, retail, consumer products or in the medical sector. Many future visions can be realised only with embedded vision. The topic evokes great interest – among the machine vision community as well as among developers and users of embedded systems,” said Olaf Munkelt, Chairman of the Board of VDMA Machine Vision.

Benedikt Weyerer, Director Exhibitions, NürnbergMesse, added: “With embedded vision the embedded world will once again be introducing a topic of the future. Machine vision is an important subject and the embedded world is the right place to present it. We are looking forward to a panel discussion featuring high-calibre participants and to cooperating with VDMA Machine Vision.”

Free ticket for embedded world 2017
Visitors can download a free electronic day entry ticket for the embedded world and the panel discussion on embedded vision at Just pre-register and use the e-code: 'ew17VISION'.

Machine vision – a growth market
The machine vision industry in Germany and Europe has been reporting high growth numbers and record sales figures for years. Sales in the industry have more than doubled in the years 2005–2015. The German machine vision industry alone achieved in all likelihood a record turnover of €2.3bn in 2016 (+11%).

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