Analysis

Turning to apprenticeships to tackle talent shortage

9th March 2017
Enaie Azambuja
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Digital businesses in the north are taking on more apprentices than ever in an effort to narrow the widening skills gap, according to Manchester Digital’s annual digital skills audit. Of the 250 digital and technology businesses audited, over half had taken on an apprentice in the last year, with the majority (80%) meeting employer expectations. When asked about the impending apprenticeship levy, four in five digital employers said they believed it would be a good thing for their business.

Businesses in the region are also increasingly recruiting graduates from local universities with 55% declaring they had done so in the last year, up 11% from the 12 months previous. Additionally, one in four digital business said they actively run their own graduate scheme.

The audit, released ahead of National Apprenticeship Week, also looked at which skills were most in demand from the region’s digital businesses - software development, digital marketing, and data / insight analysis came out top while Javascript, PHP and Python were found to be the most used languages.

Commenting on the findings of the audit, Katie Gallagher, managing director at Manchester Digital said: “It is great to see so many businesses in the region investing in their talent pipeline and taking on more apprentices than before. In time for National Apprenticeship Week, our audit has shown apprenticeships provide value for the vast majority of employers and we are seeing more parents and potential candidates view tech apprenticeships as a high quality alternative to university.

The audit has also revealed the key skills employers in the industry are looking for which provides invaluable insight for any young person weighing up their options and considering a career in digital or tech.

“With as many as a fifth of the region’s digital businesses turning down work due to a talent shortage, and with no immediate solution in sight, it is imperative that employers look further down the talent supply chain and structure their recruitment strategies to allow for apprenticeships. If we can continue to build on this momentum, we are investing not only in the future of our region’s young people but the sustainability of the North West’s digital tech industry too.”

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