SMSC, a leading semiconductor company that provides Smart Mixed-Signal Connectivity(tm) solutions, today announced that it will present the latest developments in its automotive product line at the 14th International VDI Congress Electronic Systems for Vehicles in Baden-Baden, Germany on October 7 and 8, 2009. In addition to highlighting SMSC's Media Oriented Systems Transport (MOST(r)) technology, the Company will also demonstrate it latest TrueAuto(tm) USB and Ethernet solutions supporting consumer connectivity and advanced on-board diagnostics. SMSC will also present its suite of advanced MOST tools, including the latest version of its Optolyzer network analysis solution.
VDI Congress is one of the highlights of the European Automotive Industry symposia, said Harald Schöpp, Vice President Marketing for SMSC's Automotive product line. We are proud to present our latest technology for automotive networking, including MOST, USB and Ethernet. With our latest companion ICs for the MOST network, SMSC provides both cost-effective and powerful silicon solutions facilitating the design of MOST devices. Easy signal routing and enhanced power management are important building blocks for a successful system design.
Mr. Schöpp continued, With the first car makers committing to the MOST150 network in certain 2011+ vehicles, we are focused on providing IC solutions and tool sets to enable successful infotainment implementations at the OEM and supplier level.