25 million and still counting

18th December 2006

ES Admin

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Cherry Electrical Products celebrated the 25 millionth NTK keyboard to come off the line last week. The NTK, which was specially designed for the business sector, became an instant hit on its release in 1993. High reliability (up to 50 million strokes per key) and simplicity of installation (no software required to connect keyboard to computer) have sustained this model’s popularity in offices in central Europe, offering a low risk investment for IT decision makers in business.

The NTK (New Technology Keyboard) offered a completely new design using a metal sheet and membrane, with a metal plate in the base to increase endurance. The models are now produced in black, white, USB and PS/2 with standard lettering, extra large characters for those with poor eye-sight, as well as lower case-lettering for children in primary schools learning to write. This format is also the basis for the company’s smartcard and biometric models.

This technology has been further developed and incorporated into Cherry’s luxury eVolution NGP range of keyboards. Says Peter Cherry, President of Cherry: “For the last 13 years, Cherry has been producing a highly-reliable tool for the business sector. Today, the same technology has been applied to also fulfil the ergonomic and design needs of today’s style-conscious businesses.” The NGP range, which includes ultra-flat, lightweight keyboards of contemporary design, has allowed the company to bridge the gap between the b2b and consumer market, allowing Cherry a 30% growth in new accounts this year.