Micrel Promotes Wiren Perera to Vice President, Corporate Strategic Marketing

11th April 2012
Posted By : ES Admin
Micrel, Inc. today announced that Wiren Perera has been promoted to Vice President of Corporate Strategic Marketing. Dr. Perera will focus on leveraging Micrel's unique complement of networking, communications and power management capabilities to drive the next stage of the company's growth. Additionally, he will continue to manage marketing and business development for the Ethernet business, comprised of a growing portfolio of LAN Solutions.
“Connectivity and energy efficiency are of paramount importance today and Micrel is focused on delivering highly differentiated solutions with an increasing level of functional integration for high growth communications, industrial and automotive applications,” noted Ray Zinn, President and CEO, Micrel. “Over the past couple of years, Wiren has been successful in developing and executing to this strategy focused on applications that benefit from multiple elements of our product and technology portfolio and we look forward to his continued progress in this area.”

Dr. Perera has more than 20 years of experience successfully managing technology businesses in a broad set of segments that include networking, communications and multimedia. His experience prior to coming to Micrel includes managing the $300 million optical components and modules business at JDSU, spearheading the $200 million data communications business at PMC-Sierra and establishing the MIPS RISC processor business at NEC. His background also includes being a founding business executive at Stream Machine, a pioneer in digital living room solutions later acquired by Cirrus Logic. He also managed the business operations for Mysticom, a leader in data center connectivity acquired by Transwitch. In addition, Dr. Perera was the founder and principal of a firm providing strategic and business direction for technology companies. Dr. Perera holds a Ph.D. from Cambridge University.

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