Analysis

Distributor unveils product search by image

20th January 2017
Mick Elliott
0

A new way to visually find and select the right products has been launched on the Mouser Electronics website. With a few simple clicks, Mouser customers can now find product information via Images, as well as by Datasheets or by Newest Products in addition to searching for products through the site’s parametric Product Search. The Images tab at Mouser.com is the newest gateway to Mouser’s extensive product library, containing tens of thousands of photos.

“The new Images tab lets customers to browse by using any search or navigation function,” said Hayne Shumate, Mouser’s Senior Vice President of Internet Business. “Engineers and buyers can now group and fluidly browse images using the search and filter methods that they already know.”

Customers can easily switch from a product list to an image list, filtering by specific product groups and browsing the relevant images by product category.

For example, Mouser’s website has many thousands of images of connectors. With this new feature, a customer can filter to something as specific as “4-pin Circular Metric Connectors” and then click on the Images tab to see the 98 images of only these products.

By clicking an image, customers can see availability, price, configuration options and more details that can greatly help when searching for an appropriate part without having a part number at the start.

With this new expanded functionality, customers can browse products and narrow product information on their own terms in ways they’ve never been able to before.

 

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